{"id":1248,"date":"2025-01-13T21:25:15","date_gmt":"2025-01-13T21:25:15","guid":{"rendered":"https:\/\/www.bestdoctorsinsurance.com\/?p=1248"},"modified":"2026-04-21T21:31:07","modified_gmt":"2026-04-21T21:31:07","slug":"por-que-es-importante-incentivar-a-las-generaciones-mas-jovenes-a-adoptar-los-cuidados-preventivos","status":"publish","type":"post","link":"https:\/\/www.bestdoctorsinsurance.com\/es\/engaging-younger-generations-in-preventive-healthcare\/","title":{"rendered":"Por qu\u00e9 es importante incentivar a las generaciones m\u00e1s j\u00f3venes a adoptar los cuidados preventivos"},"content":{"rendered":"<figure class=\"wp-block-image aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"512\" class=\"wp-image-1249\" src=\"https:\/\/www.bestdoctorsinsurance.com\/wp-content\/uploads\/2026\/03\/Engaging-younger-768x512-1.jpg\" alt=\"\" srcset=\"https:\/\/www.bestdoctorsinsurance.com\/wp-content\/uploads\/2026\/03\/Engaging-younger-768x512-1.jpg 768w, https:\/\/www.bestdoctorsinsurance.com\/wp-content\/uploads\/2026\/03\/Engaging-younger-768x512-1-300x200.jpg 300w, https:\/\/www.bestdoctorsinsurance.com\/wp-content\/uploads\/2026\/03\/Engaging-younger-768x512-1-18x12.jpg 18w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure>\r\n\r\n\r\n\r\n<p class=\"has-text-color has-link-color wp-elements-4d2ad9ba54b54271d8192e2c3d05e3ed\" style=\"color: #7a7a7a;\">Un estudio reciente pone de relieve c\u00f3mo la Generaci\u00f3n Z, en particular, enfrenta desaf\u00edos para adoptar la atenci\u00f3n preventiva de salud como parte de su rutina, con un porcentaje significativo que no se somete a los ex\u00e1menes anuales y carece de una comprensi\u00f3n clara sobre su alcance y beneficios. Para abordar esta problem\u00e1tica, analizamos la percepci\u00f3n del cuidado preventivo entre diferentes generaciones, exploramos sus actitudes hacia este enfoque e identificamos estrategias para que la Generaci\u00f3n Z se sienta capaz de tomar el control de su salud con mayor confianza.<br \/><br \/><\/p>\r\n\r\n\r\n\r\n<p class=\"has-text-color has-link-color wp-elements-4bce121dc7fe8bc41016f1458605b789\" style=\"color: #005596;\">Premisas:<\/p>\r\n\r\n\r\n\r\n<p class=\"has-text-color has-link-color wp-elements-2c7ad204d1ff165753cd210507b78621\" style=\"color: #7a7a7a;\"><strong>Desaf\u00edos de las organizaciones sanitarias para atraer a la Generaci\u00f3n Z<\/strong><\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li class=\"has-text-color has-link-color wp-elements-17d3d362a8af3e8700adfec6d4666ead\" style=\"color: #7a7a7a;\"><strong>Caracter\u00edsticas demogr\u00e1ficas:<\/strong>\u00a0La Generaci\u00f3n Z, quienes nacieron entre 1997 y 2012, muestra un menor inter\u00e9s en la atenci\u00f3n preventiva en comparaci\u00f3n con las generaciones anteriores.<\/li>\r\n\r\n\r\n\r\n<li class=\"has-text-color has-link-color wp-elements-045866cf52a5d38785c36c71dbf41f20\" style=\"color: #7a7a7a;\"><strong>Escasa utilizaci\u00f3n de la atenci\u00f3n preventiva:<\/strong>\r\n<ul class=\"wp-block-list\">\r\n<li>Cerca del 40% de pacientes de la Generaci\u00f3n Z no acudi\u00f3 a su chequeo anual el a\u00f1o pasado.<\/li>\r\n\r\n\r\n\r\n<li>M\u00e1s de un tercio no recibi\u00f3 ning\u00fan tipo de atenci\u00f3n preventiva durante el mismo periodo.<\/li>\r\n<\/ul>\r\n<\/li>\r\n\r\n\r\n\r\n<li class=\"has-text-color has-link-color wp-elements-b8a9e83e49fef05eb3aba109f36ba1ef\" style=\"color: #7a7a7a;\"><strong>Falta de conciencia e informaci\u00f3n:<\/strong>\r\n<ul class=\"wp-block-list\">\r\n<li>Seg\u00fan las investigaciones, los integrantes de la Generaci\u00f3n Z poseen una comprensi\u00f3n limitada de lo que implica la \u00abatenci\u00f3n preventiva\u00bb.<\/li>\r\n\r\n\r\n\r\n<li>S\u00f3lo el 54% de ellos se siente c\u00f3modo utilizando servicios preventivos, en comparaci\u00f3n con el 84% de las generaciones anteriores.<\/li>\r\n\r\n\r\n\r\n<li>Adem\u00e1s, muchos individuos de la Generaci\u00f3n Z expresan incertidumbre sobre la cobertura de su seguro en materia de servicios de prevenci\u00f3n.<\/li>\r\n<\/ul>\r\n<\/li>\r\n\r\n\r\n\r\n<li class=\"has-text-color has-link-color wp-elements-d1daf6b4ec9ac07f0ae4b44eb4fa71ff\" style=\"color: #7a7a7a;\"><strong>Notificaciones insuficientes:<\/strong>\r\n<ul class=\"wp-block-list\">\r\n<li>La Gen Z recibe menos recordatorios para realizarse ex\u00e1menes y chequeos en comparaci\u00f3n con otras generaciones.<br \/><br \/><br \/><\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading has-text-align-center has-text-color has-link-color wp-elements-827804ce3c9eac8796ab5a69835dba90\" style=\"color: #005596; font-size: 24px;\">Cuando los pacientes desconocen<br \/>los servicios de atenci\u00f3n disponibles<br \/>para ellos, es menos probable que los busquen<br \/><br \/><\/h2>\r\n\r\n\r\n\r\n<p class=\"has-text-color has-link-color wp-elements-c3ab68a9d2c19b24be197111613dda7d\" style=\"color: #7a7a7a;\"><strong>C\u00f3mo cerrar la brecha:<\/strong><\/p>\r\n\r\n\r\n\r\n<ol class=\"wp-block-list\">\r\n<li class=\"has-text-color has-link-color wp-elements-3a9c5a970d6979b8274f9f8457df1a85\" style=\"color: #7a7a7a;\"><strong>Informaci\u00f3n frecuente:<\/strong>\u00a0Recordar de manera regular a los pacientes de la Generaci\u00f3n Z sobre sus citas programadas o pendientes es vital para reducir las ausencias y fomentar el inter\u00e9s por mantener al d\u00eda los cuidados preventivos.<\/li>\r\n\r\n\r\n\r\n<li class=\"has-text-color has-link-color wp-elements-2d38b6e35efc7ce95b154939720cb6db\" style=\"color: #7a7a7a;\"><strong>Facilidad de navegaci\u00f3n:<\/strong>\u00a0Simplificar el acceso a los planes de salud mediante instrucciones claras y detalladas sobre c\u00f3mo solicitar una cita.<\/li>\r\n\r\n\r\n\r\n<li class=\"has-text-color has-link-color wp-elements-4e122aa2054b6742ea15972a908ee632\" style=\"color: #7a7a7a;\"><strong>Disponibilidad de ex\u00e1menes integrales:<\/strong>\u00a0Ofrecer una amplia variedad de chequeos y servicios, tales como:\r\n<ul class=\"wp-block-list\">\r\n<li>Vacunas<\/li>\r\n\r\n\r\n\r\n<li>Control del colesterol<\/li>\r\n\r\n\r\n\r\n<li>Monitorizaci\u00f3n de la presi\u00f3n arterial<\/li>\r\n\r\n\r\n\r\n<li>Pruebas de c\u00e1ncer colorrectal<\/li>\r\n\r\n\r\n\r\n<li>Controles pedi\u00e1tricos para beb\u00e9s y ni\u00f1os<\/li>\r\n\r\n\r\n\r\n<li>Pruebas de detecci\u00f3n de la hepatitis B y C<\/li>\r\n\r\n\r\n\r\n<li>Pruebas del VIH<\/li>\r\n\r\n\r\n\r\n<li>Evaluaci\u00f3n de la depresi\u00f3n<\/li>\r\n\r\n\r\n\r\n<li>Control de la diabetes<\/li>\r\n\r\n\r\n\r\n<li>Detecci\u00f3n del c\u00e1ncer de pulm\u00f3n<\/li>\r\n\r\n\r\n\r\n<li>Orientaci\u00f3n sobre estilo de vida<\/li>\r\n\r\n\r\n\r\n<li>Evaluaci\u00f3n de osteoporosis<\/li>\r\n<\/ul>\r\n<\/li>\r\n\r\n\r\n\r\n<li class=\"has-text-color has-link-color wp-elements-4b7d6696bbe52061b5a23ffde70b7eb6\" style=\"color: #7a7a7a;\"><strong>Proporcionar informaci\u00f3n esencial sobre cuidados preventivos:<\/strong>\u00a0La importancia de abordar inquietudes y preocupaciones m\u00e1s comunes, como, por ejemplo:\r\n<ul class=\"wp-block-list\">\r\n<li>\u00bfQu\u00e9 cobertura ofrece mi seguro?<\/li>\r\n\r\n\r\n\r\n<li>\u00bfC\u00f3mo puedo solicitar cuidados preventivos?<\/li>\r\n\r\n\r\n\r\n<li>\u00bfCu\u00e1ndo necesito cuidados preventivos?<\/li>\r\n\r\n\r\n\r\n<li>\u00bfC\u00f3mo se realizan los ex\u00e1menes?<\/li>\r\n\r\n\r\n\r\n<li>\u00bfQu\u00e9 cuidados preventivos son relevantes para m\u00ed?<\/li>\r\n\r\n\r\n\r\n<li>\u00bfPor qu\u00e9 son esenciales los cuidados preventivos para mi bienestar?<br \/><br \/><\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ol>\r\n\r\n\r\n\r\n<p><em>Fuentes:<br \/>1.\u00a0<a style=\"color: #c36;\" href=\"https:\/\/www.accenture.com\/us-en\/insights\/health\/todays-consumers-reveal-future-healthcare\/\" target=\"_blank\" rel=\"noreferrer noopener\">Accenture: Los consumidores de hoy revelan el futuro de la atenci\u00f3n m\u00e9dica<\/a><br \/>2.\u00a0<a style=\"color: #c36;\" href=\"https:\/\/engage.phreesia.com\/rs\/867-GML-252\/images\/Gen%20Z%20and%20Pharma%20Marketing%20Infographic.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Phreesia: Infograf\u00eda sobre la Generaci\u00f3n Z y el marketing farmac\u00e9utico<\/a><\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>A recent study highlights how Generation Z struggles to make preventive healthcare a habit, with a significant percentage skipping annual visits and lacking a clear understanding of what preventive care entails. To address this, we examine how preventive care is perceived across different generations, explore their attitudes towards it, and identify a few strategies to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1250,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-1248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-medical-articles"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Engaging younger generations in preventive healthcare - Best Doctors Insurance<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bestdoctorsinsurance.com\/es\/por-que-es-importante-incentivar-a-las-generaciones-mas-jovenes-a-adoptar-los-cuidados-preventivos\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Engaging younger generations in preventive healthcare - Best Doctors Insurance\" \/>\n<meta property=\"og:description\" content=\"A recent study highlights how Generation Z struggles to make preventive healthcare a habit, with a significant percentage skipping annual visits and lacking a clear understanding of what preventive care entails. To address this, we examine how preventive care is perceived across different generations, explore their attitudes towards it, and identify a few strategies to [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bestdoctorsinsurance.com\/es\/por-que-es-importante-incentivar-a-las-generaciones-mas-jovenes-a-adoptar-los-cuidados-preventivos\/\" \/>\n<meta property=\"og:site_name\" content=\"Best Doctors Insurance\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BestDoctorsInsuranceBDI\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-13T21:25:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-21T21:31:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.bestdoctorsinsurance.com\/wp-content\/uploads\/2026\/03\/Engaging-younger-1024x683-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"683\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.bestdoctorsinsurance.com\\\/engaging-younger-generations-in-preventive-healthcare\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.bestdoctorsinsurance.com\\\/engaging-younger-generations-in-preventive-healthcare\\\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/www.bestdoctorsinsurance.com\\\/#\\\/schema\\\/person\\\/7881d8e7f188f96e355bc83a58cc6d27\"},\"headline\":\"Engaging younger generations in preventive healthcare\",\"datePublished\":\"2025-01-13T21:25:15+00:00\",\"dateModified\":\"2026-04-21T21:31:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.bestdoctorsinsurance.com\\\/engaging-younger-generations-in-preventive-healthcare\\\/\"},\"wordCount\":381,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.bestdoctorsinsurance.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.bestdoctorsinsurance.com\\\/engaging-younger-generations-in-preventive-healthcare\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.bestdoctorsinsurance.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/Engaging-younger-1024x683-1.jpg\",\"articleSection\":[\"Medical articles\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.bestdoctorsinsurance.com\\\/engaging-younger-generations-in-preventive-healthcare\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.bestdoctorsinsurance.com\\\/engaging-younger-generations-in-preventive-healthcare\\\/\",\"url\":\"https:\\\/\\\/www.bestdoctorsinsurance.com\\\/engaging-younger-generations-in-preventive-healthcare\\\/\",\"name\":\"Engaging younger generations in preventive healthcare - 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