{"id":1248,"date":"2025-01-13T21:25:15","date_gmt":"2025-01-13T21:25:15","guid":{"rendered":"https:\/\/www.bestdoctorsinsurance.com\/?p=1248"},"modified":"2026-04-21T21:31:07","modified_gmt":"2026-04-21T21:31:07","slug":"engaging-younger-generations-in-preventive-healthcare","status":"publish","type":"post","link":"https:\/\/www.bestdoctorsinsurance.com\/en\/engaging-younger-generations-in-preventive-healthcare\/","title":{"rendered":"Engaging younger generations in preventive healthcare"},"content":{"rendered":"\r\n<figure class=\"wp-block-image aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"512\" class=\"wp-image-1249\" src=\"https:\/\/www.bestdoctorsinsurance.com\/wp-content\/uploads\/2026\/03\/Engaging-younger-768x512-1.jpg\" alt=\"\" srcset=\"https:\/\/www.bestdoctorsinsurance.com\/wp-content\/uploads\/2026\/03\/Engaging-younger-768x512-1.jpg 768w, https:\/\/www.bestdoctorsinsurance.com\/wp-content\/uploads\/2026\/03\/Engaging-younger-768x512-1-300x200.jpg 300w, https:\/\/www.bestdoctorsinsurance.com\/wp-content\/uploads\/2026\/03\/Engaging-younger-768x512-1-18x12.jpg 18w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure>\r\n\r\n\r\n\r\n<p class=\"has-text-color has-link-color wp-elements-4d2ad9ba54b54271d8192e2c3d05e3ed\" style=\"color: #7a7a7a;\">A recent study highlights how Generation Z struggles to make preventive healthcare a habit, with a significant percentage skipping annual visits and lacking a clear understanding of what preventive care entails. To address this, we examine how preventive care is perceived across different generations, explore their attitudes towards it, and identify a few strategies to help Gen Z -ers to take control of their health with confidence.<br \/><br \/><\/p>\r\n\r\n\r\n\r\n<p class=\"has-text-color has-link-color wp-elements-4bce121dc7fe8bc41016f1458605b789\" style=\"color: #005596;\">Premises:<\/p>\r\n\r\n\r\n\r\n<p class=\"has-text-color has-link-color wp-elements-2c7ad204d1ff165753cd210507b78621\" style=\"color: #7a7a7a;\"><strong>Challenges faced by healthcare organizations to engage Gen Z-ers:<\/strong><\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li class=\"has-text-color has-link-color wp-elements-17d3d362a8af3e8700adfec6d4666ead\" style=\"color: #7a7a7a;\"><strong>Demographic overview:<\/strong>\u00a0Gen Z, born between 1997 and 2012, is less engaged in preventive care compared to older generations.<\/li>\r\n\r\n\r\n\r\n<li class=\"has-text-color has-link-color wp-elements-045866cf52a5d38785c36c71dbf41f20\" style=\"color: #7a7a7a;\"><strong>Low utilization of preventive care:<\/strong>\r\n<ul class=\"wp-block-list\">\r\n<li>40% of Gen Z patients skipped an annual wellness visit in the past year.<\/li>\r\n\r\n\r\n\r\n<li>Over a third did not receive any preventive care during the same period.<\/li>\r\n<\/ul>\r\n<\/li>\r\n\r\n\r\n\r\n<li class=\"has-text-color has-link-color wp-elements-b8a9e83e49fef05eb3aba109f36ba1ef\" style=\"color: #7a7a7a;\"><strong>Awareness and knowledge gaps:<\/strong>\r\n<ul class=\"wp-block-list\">\r\n<li>Research indicates that Gen Z-ers have a more limited understanding of what \u201cpreventive care\u201d entails.<\/li>\r\n\r\n\r\n\r\n<li>Only 54% of Gen Z feel confident in their understanding of preventive care, compared to 84% among Non-Gen Z individuals.<\/li>\r\n\r\n\r\n\r\n<li>Gen Z-ers also express uncertainty about whether their insurance covers preventive care services.<\/li>\r\n<\/ul>\r\n<\/li>\r\n\r\n\r\n\r\n<li class=\"has-text-color has-link-color wp-elements-d1daf6b4ec9ac07f0ae4b44eb4fa71ff\" style=\"color: #7a7a7a;\"><strong>Insufficient reminders:<\/strong>\r\n<ul class=\"wp-block-list\">\r\n<li>Gen Z receives fewer reminders for check-ups and screenings compared to other generations.<br \/><br \/><br \/><\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading has-text-align-center has-text-color has-link-color wp-elements-827804ce3c9eac8796ab5a69835dba90\" style=\"color: #005596; font-size: 24px;\">&#8220;When patients don\u2019t know<br \/>about the types of care available<br \/>to them, they\u2019re less likely to seek it.&#8221;<br \/><br \/><\/h2>\r\n\r\n\r\n\r\n<p class=\"has-text-color has-link-color wp-elements-c3ab68a9d2c19b24be197111613dda7d\" style=\"color: #7a7a7a;\"><strong>How to close the gap:<\/strong><\/p>\r\n\r\n\r\n\r\n<ol class=\"wp-block-list\">\r\n<li class=\"has-text-color has-link-color wp-elements-3a9c5a970d6979b8274f9f8457df1a85\" style=\"color: #7a7a7a;\"><strong>Provide information often:<\/strong>\u00a0Regular reminders to Gen Z patients about upcoming or overdue appointments are vital to reduce no-shows and boost preventive care engagement.<\/li>\r\n\r\n\r\n\r\n<li class=\"has-text-color has-link-color wp-elements-2d38b6e35efc7ce95b154939720cb6db\" style=\"color: #7a7a7a;\"><strong>Make it easy to navigate:<\/strong>\u00a0Simplify the connection with health plans by providing clear, step-by-step guidance on how to request an appointment.<\/li>\r\n\r\n\r\n\r\n<li class=\"has-text-color has-link-color wp-elements-4e122aa2054b6742ea15972a908ee632\" style=\"color: #7a7a7a;\"><strong>Offer comprehensive preventive checkups:<\/strong>\u00a0Ensure access to a wide range of screenings and services, including:\r\n<ul class=\"wp-block-list\">\r\n<li>Immunizations<\/li>\r\n\r\n\r\n\r\n<li>Cholesterol monitoring<\/li>\r\n\r\n\r\n\r\n<li>Blood pressure checks<\/li>\r\n\r\n\r\n\r\n<li>Colorectal cancer screenings<\/li>\r\n\r\n\r\n\r\n<li>Well-baby and well-child visits<\/li>\r\n\r\n\r\n\r\n<li>Hepatitis B and C screenings<\/li>\r\n\r\n\r\n\r\n<li>HIV testing<\/li>\r\n\r\n\r\n\r\n<li>Depression evaluations<\/li>\r\n\r\n\r\n\r\n<li>Diabetes management<\/li>\r\n\r\n\r\n\r\n<li>Lung cancer screenings<\/li>\r\n\r\n\r\n\r\n<li>Lifestyle counseling<\/li>\r\n\r\n\r\n\r\n<li>Osteoporosis assessments<\/li>\r\n<\/ul>\r\n<\/li>\r\n\r\n\r\n\r\n<li class=\"has-text-color has-link-color wp-elements-4b7d6696bbe52061b5a23ffde70b7eb6\" style=\"color: #7a7a7a;\"><strong>Provide essential information on preventive care:<\/strong>\u00a0Focus on addressing common questions and concerns, such as:\r\n<ul class=\"wp-block-list\">\r\n<li>How much it is covered by insurance<\/li>\r\n\r\n\r\n\r\n<li>How do I schedule preventive care?<\/li>\r\n\r\n\r\n\r\n<li>When do I need preventive care?<\/li>\r\n\r\n\r\n\r\n<li>How preventive care\/screenings are performed?<\/li>\r\n\r\n\r\n\r\n<li>What preventive care is relevant to me<\/li>\r\n\r\n\r\n\r\n<li>Why preventive care is important for my health?<br \/><br \/><\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ol>\r\n\r\n\r\n\r\n<p><em>Sources:<br \/>1.\u00a0<a style=\"color: #c36;\" href=\"https:\/\/www.accenture.com\/us-en\/insights\/health\/todays-consumers-reveal-future-healthcare\/\" target=\"_blank\" rel=\"noreferrer noopener\">Accenture: Today\u2019s Consumers Reveal Future Healthcare<\/a><br \/>2.\u00a0<a style=\"color: #c36;\" href=\"https:\/\/engage.phreesia.com\/rs\/867-GML-252\/images\/Gen%20Z%20and%20Pharma%20Marketing%20Infographic.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Phreesia: Gen Z and Pharma Marketing Infographic<\/a><\/em><\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>A recent study highlights how Generation Z struggles to make preventive healthcare a habit, with a significant percentage skipping annual visits and lacking a clear understanding of what preventive care entails. To address this, we examine how preventive care is perceived across different generations, explore their attitudes towards it, and identify a few strategies to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1250,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-1248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-medical-articles"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Engaging younger generations in preventive healthcare - Best Doctors Insurance<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bestdoctorsinsurance.com\/en\/engaging-younger-generations-in-preventive-healthcare\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Engaging younger generations in preventive healthcare - Best Doctors Insurance\" \/>\n<meta property=\"og:description\" content=\"A recent study highlights how Generation Z struggles to make preventive healthcare a habit, with a significant percentage skipping annual visits and lacking a clear understanding of what preventive care entails. 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